Pūkare Cards

What’s on your mind?  

About Us

We want to normalise talking about feelings from a young age.

Pūkare Cards are a communication and teaching tool featuring emotions in both English and Te Reo Māori, and soon to be in Tongan.

Pūkare in Māori means to be evocative and express emotions.

Our cards have scenarios on the back to help parents, teachers, counsellors and other professionals lead meaningful discussions with their young people.

We are currently competing in the Young Enterprise Scheme.


‘Just wanted to say how amazing these cards are. I’ m a counsellor in private practice and have used the cards already today which has offered meaningful insight for my clients. I have shared this on instagram and have had a number of people message me asking how to purchase them. Tino pai õ mahi!

Jemma Bennett
Bay Counselling and Therapy Service


We’ve loved every minute of our journey so far and are really grateful for the opportunities we have had. Have a read of our experiences here!


We are proud to say Pūkare Cards are in use all over New Zealand and are making a difference.

Future Goals

2022 was a year of learning and growing. This year our business is more than a business. It is a kaupapa.

From Taradale to you!

Upcoming Events

18th October 2023:

Young Enterprise Scheme Hawke’s Bay Regional Finals

Begins 4pm

4th December 2023:

Young Enterprise Scheme National Awards

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